#NaofumiKakichi #BakerySellOnigiriAnswersBeyondImagination

**Catchphrase**
"A master editor who captures readers' hearts and creates bestsellers"
**Introduction**
Genre: Non-fiction business books, essays
Title: Managing Director, Editor-in-Chief, Ascom
Related keywords: "Sell rice balls at bakeries", "Please describe the appeal of bananas in 100 characters"
Naofumi Kakinouchi is a renowned Japanese editor. Active in the publishing industry, he has produced bestsellers that have sold over 10 million copies. He also provides creative consulting for corporations and conducts lectures.
**Q&A**
Q: What is his profession?
A: He fosters "editorial thinking" that influences the world and captures readers' hearts.
Q: What are his famous works?
A: Books that teach practical know-how to readers, such as "Sell rice balls at bakeries" and "Please describe the appeal of bananas in 100 characters," are popular.
Related Videos
・【My Strengths】Turning mediocrity into a strength / Values changed by living in a 4.5-tatami room [Naofumi Kakinouchi × Nikuyo Nikunokoji] (Part 2/2)
・Learning "the ability to view things from different time axes" from the author of the bestseller "Please describe the appeal of bananas in 100 characters" [Naofumi Kakinouchi × Nikuyo Nikunokoji] (Part 1/2)
・【Secret】Naofumi Kakinouchi, author of "Please describe the appeal of bananas in 100 characters", talks about how interesting books should be. Is Shigesato Itoi the key to "Hippocampus: The Brain Doesn't Get Tired"?
English Summary
**Catchphrase**
“A master of editing who captures the hearts of readers and creates bestsellers.”
**Introduction**
Genre: Nonfiction business books, essays
Title: Managing Director, Editorial Director, Ascom
Related keywords: "Sell rice balls at bakeries", "Please tell us the appeal of bananas in 100 characters"
Naofumi Kakinouchi is a famous editor in Japan. He is active in the publishing industry and has produced bestsellers that have sold over 10 million copies. He also provides creative consulting for companies and lectures.
**Q&A**
Q: What did you do?
We are cultivating "editorial thinking" to influence the world and capture the hearts of readers.
Q: What are your famous works?
Books that teach readers practical know-how, such as ``Sell rice balls at bakeries'' and ``Please explain the appeal of bananas in 100 characters'' are popular.
Wikipedia:Naofumi Kakinouchi